The Method I Used to Go From Zero Music in 8 Years to 524 Quality Tracks in Just 16 Months

From 1994 to 2010, I released well over 300 tracks as Mike Monday and toured the world playing my music to 1000s. But by 2010:

I WAS BURNT OUT...

So, I sold all my gear to focus on helping other musicians, producers, and composers make much better music in a lot less time. But then, after well over 10,000 hours of coaching, I discovered the solution I'd been searching for...

I found a method of making music that SOLVED the problems, which inevitably led to my creative burnout.

I couldn't help it...

I simply had to dust off my headphones and make music again!

3 Albums in ONE YEAR?

Fast forward to October 2020…

Using this method, which I'd practised and distilled into a fine art…I made a new piece of music EVERY SINGLE DAY. I created 524 pieces of music live on my Zentaur channel, which were WAY BETTER than anything I made before.

And now, in 2023, I'm on course to write and produce 3 albums using the same method.

Moreover, I made all this music in a crazy busy life…

(I have 4 young boys, a wife, the Make Music Your Life team, this business, and all my coaching clients!)

And I'd love to share this method with you!

50% off Intro Special: $50 $25

But you might wonder, "Exactly who is this weird bald bloke, and why on earth world would I listen to you?"

Hello! I'm Mike Monday.

I help musicians, songwriters, producers and composers just like you make much better music in a lot less time.

In my musical journey so far...

• Played the piano from age 7, bassoon from 9, and sax and voice from 13...

• Choral scholar at The Queen’s College, Oxford, where I got a degree in music...

• First vinyl release in 1994 with Andy Cato (from Groove Armada) as part of the Beat Foundation...

• Over 300 releases and remixes as Mike Monday, including 6 albums...

• Beatport number 1 album ("The Begin") in 2019 after 8 years off making music...

• Completed 2 albums so far in 2023, and I'm finishing another before the end of the year...

• Long-term coach of A-list artists like Claude VonStroke and Jax Jones...

• Creator of the Music Machine system to help musicians stay creative in any high-pressure situation...

• Founder of successful “Make Music Your Life” coaching business over 10 years...

• Avid music podcaster, including PodWalk, The Album, The Leap, AI Music

As you can see, I've been around the block and back again. But that's more than enough about me :)

What matters is YOU.

If you get stuck in the loop….

Don’t have enough time to get in the studio…

Suffer from rollercoaster motivation to make music…

(Just like I used to…)

IT’S NOT YOUR FAULT!

Because you’ve been taught to make music using methods that put you into a battle with yourself....

And here’s the cure:

Introducing the...

Idea Explosion Challenge

In the Idea Explosion Challenge you're going to discover my unique, creative "Splurge" methodology for coming up with TONS of new track ideas on the fly.

And then you'll discover how to harness that raw creative output by channeling it through the Music Machine system to make the best music possible.

Now, you might be thinking...

"Mike, I know how to start making music. In fact, I start too much music. My problem is I can't get them through the finish line."

This “EITHER I start making loads of ideas... OR I’m finishing this piece of music” approach simply DOES NOT WORK.

Because how you start determines what, how and whether you finish!

By practising your Idea Generation, you will save time, have more fun and produce music of much higher quality.

Here’s why this works:

Reason #1: When you try and finish EVERYTHING you start...you're not choosing your best ideas.

No matter how prolific you are as a musician, some ideas are going to be better than others.

And some ideas will be easier to finish than others.

I don't know about you, but my best work often comes from the least amount of work!

By following this process and making an ENORMOUS number of ideas... and then choosing the best ones to finish... you're leveraging quantity to get to the quality ideas that "finish themselves."

Instead of beating a few mediocre ideas into submission, you'll finish way better (and higher quality) music by making way more ideas.

Reason #2: When you focus all your time on the result (finishing music), you put the result before the process.

Making music is a SKILL.

The more you practice, the better you get at making music.

We know that intuitively.

But if you spend MOST of your time in the studio, struggling to finish ideas, spending all of your time polishing, editing and tweaking...

Guess what you get good at?

Polishing, editing and tweaking!

First and foremost, great music comes from great musical ideas.

By putting the PROCESS first (practising your ability to make great musical ideas), you'll get the RESULTS (finishing more quality music).

You can't do that if you spend all your time trying to "finish" every idea you've latched onto.

Reason #3: The REAL reason you can't finish music.

98% of musicians I've coached don't make nearly as much music as they could or the quality they could.

Here's why:

They're trying to finish tracks that aren't worthy of finishing!

If you spend hours, days, weeks or months on ONE particular idea, you get emotionally invested in it - no matter how good or bad it is!

This creates the perfect conditions where it's almost impossible to finish anything.

Not only is the musical idea not strong enough... but because you're so attached to it (and you don't want to ruin/lose it)... what the piece of music "already is" has been "set" in your mind.

You can't finish it because you're too attached to what it ALREADY IS.

And because you can't finish it, you can't finish anything else either. In the worst cases, you don't even start anything else!

The Idea Explosion Challenge allows you to BREAK this cycle.

You'll create an abundance of ideas to choose from. You don't get overly attached to any track.

And because you know you can always create MORE, ever-better ideas, you're less worried about "ruining" any of them.

Taking this carefree approach, you can choose the best ideas to take forward... and you'll finish much better music in a lot less time.

Reason #4: You'll develop new skills and find your unique sound

Your BURNING DESIRE to make the highest quality music stops you from accomplishing exactly that!

It could even prevent you from making anything at all.

How?

If when you make music, all you can think is, "This isn't good enough," - you're not allowing the process to happen.

You're editing yourself into a creative prison.

Inside the Idea Explosion Challenge, I'll show you a particular way of making music using a set of "rules" called the "Splurge" methodology.

Not only does the Splurge method produce heaps of ideas..., but it also increases your music production skills. These are the perfect conditions to practice a new sound, instrument, or process you've always wanted to learn.

By opening yourself to making ANY and ALL kinds of good and bad ideas, you'll notice patterns and sonic signposts leading to your unique style.

With practice, you'll start making the quality music you know you can make.

Are you ready to start the Idea Explosion Challenge?

50% off Intro Special: $50 $25

Here's Exactly How Idea Explosion Challenge Works

Over the next 11 days, I'll show you how to explode the number of ideas you can make by providing step-by-step instructions for how to “Splurge" - my method for helping musicians, producers, songwriters, and composers produce heaps of ideas, increase their skills, and make better music in less time.  

The Splurge principles can be used in any part of the creative process, but in this program we’ll be specifically focusing on splurging new musical ideas so you can incorporate the principles into your practice and workflow later.

We’ll start with the basic Splurge and the 4 core rules of splurging so you can get started straight away.

Day 1 and 2 will be unlocked immediately after you’ve purchased the program and set up your account inside the community where the program is delivered.

Then when Day 3 starts, I will give you a new creative game to play - so I'll show you the rules and limitations so you'll know exactly what to do.

You’ll continue receiving a new creative game, each with increasing difficulty, until you’ve completed Day 11 of the Idea Explosion Challenge.

I've designed these games using my 25 years of experience making music and 10 years of coaching 1000s of musicians to automatically avoid the pitfalls most people fall into when splurging.

In fact, when I coach A-List artists and they’re struggling to finish more music, this is first step of the processes I take them through to make a lot more ideas than they’d usually make.

And if you have questions, there's a community space with the Make Music Your Life coaches and other Idea Explosion members who can help you if you get stuck or feel unsure about anything.

So by the end of Idea Explosion Challenge, not only will you have made more music in 11 days than you have in the last 11 months, you'll be able to make much better music in a lot less time!

And then you can practice this process as often as you want! The Idea Explosion Challenge videos will be released over the next 11 days, which means you can do the Challenge as many times as you’d like (including resetting the timing of the released videos), and you'll have lifetime access to this program when you join.

What's more, you'll gain access to the Make Music Your Life Tribe community, where the Make Music Your Life coaches, and I can answer any questions you have about the Idea Explosion Challenge.

Idea Explosion Challenge is not focused on a particular genre and isn't specific to DAW, gear or software. So this will work for you, no matter what kind of music you make or what equipment or software you use.

This particular Idea Explosion Challenge is focused on instrumental music - but if you are a songwriter - doing the Idea Explosion Challenge with instrumental music alone will still help you write songs (because you can apply the same principles to songs, too!)

I want as many artists as possible to experience this revolutionary music-making method.

So the Idea Explosion Challenge is affordable - just US$50.

But as we’re just getting to know each other I’d like to offer you a introductory discount of 50% off...

That’s just $25!

Look, I KNOW what it’s like to get stuck making music. It can feel like nothing is EVER going to work. Especially if your music making has been painfully slow for years.

But having struggled myself for years, I can promise you that the solution is way simpler and easier than you think. It’s simply about replacing old bad habits with new positive ones.

You could start immediately after you join, or you can wait until you're ready...

…and all you need to do is to set aside 10 minutes a day for the next 11 days to make some music.

So, if you want to be able to make more music in the next 11 days than you have in the last 11 months?

50% off Intro Special: $50 $25

Join 1000s of Musicians and Producers Using The

Idea Explosion Challenge To Make Better Music Today

50% off Intro Special: $50 $25